A Boutique Digital Agency

Tagged as: google adwords

02 Dec

Do Landing Pages Make a Difference in Pay Per Click?

Question: Do landing pages make a difference in pay per click? The overwhelming answer is YES! One question a lot of potential clients don’t ask when discussing pay per click is where the visitor will be sent to once they click on an ad.  At some point during the initial discussion with

23 Jan

Google AdWords adds additional reporting tools

Google AdWords continues to push the reporting envelope compared to Microsoft’s adCenter reporting. Google announced on Friday, Jan 21, the addition of customer interaction statistics they call “Free Clicks”. These stats show you how often visitors open a product extension plusbox or get directions to your store directly from their