There was a time when businesses asked, “why should I be on Facebook?” Obviously that time has gone, and the current question is “why should I advertise on Facebook?” The answer is simple, your customers are on Facebook.
With millions of businesses, big and small, now using the Facebook family of apps and services to connect with real customers your business is being left behind if you are not among that group.
Facebook offers many advantages over other digital avenues including:
- Facebook Pages – Connect with people by engaging via your official business Facebook page. Explode your page likes and greatly improve your presence with Facebook ads.
- Instagram – Used photos, videos and ads to show your products and services, build awareness and drive action.
- Messenger – Harness the power of messaging and offer value to your customers.
- Audience Network – Extend campaigns beyond Facebook and deliver your ads to more customers in more places.
- Build Awareness – Tell your story easier with Facebooks family of apps and services.
- Increase Traffic, Engagement and Sales – Encourage people to visit your site and purchase your products.
- Measure Results – Facebook tools to measure results allows you to see how well your campaigns are performing against your goals and to make adjustments to increase your R.O.I.
What Does The Info Group bring to the table?
- Manage Ad Spend
- Build Campaigns
- Define goals
- Create best Facebook strategy
- Create Ads
- Build Custom Audiences
- Build LookALike Audiences
- Pixel Implementation
- Integrate Remarketing
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