A Boutique Digital Agency

SEM

Comments and information on Search Engine Marketing including pay per click or ppc, banner advertising, email marketing and more.

17 Mar
2006

Does It Have To Be Google All The Time?

If the word Google does not come up in the first three sentences of any conversation I have with clients or potential clients I immediately go play the lottery because it’s a sign from the Big Kahuna that’s it’s a lucky day. Don’t get me wrong I have somewhat of

21 Feb
2006

Are You A Victim of Click Fraud?

Clicklab, a Web analytics and click fraud protection service, recently released research suggesting over 50 percent of all clicks coming from pay per click advertising are fraudulent. If true this number is far more significant than many industry insiders had previously thought and up to 30% more than previously published